CYBERMEDIA - Cyber Media Ind

📊 NSE: CYBERMEDIA 🏢 Entertainment / Electronic Media Software 📅 Last Updated: 12/13/2025 21:16

💰 Financial Performance

Revenue Growth by Segment

Consolidated revenue from operations declined by 14.81% YoY to INR 86.72 Cr in FY25. The Media Services segment saw a revenue decline of 23.57% to INR 12.39 Cr, while the Digital Services segment decreased by 13.79% to INR 75.94 Cr.

Geographic Revenue Split

The company operates offices in Delhi, Mumbai, Bengaluru, and Singapore. The US-based international business, which previously caused significant losses, has been closed to mitigate further financial drain.

Profitability Margins

Profitability saw a sharp decline; PAT margin dropped from 3.27% in FY24 to -11.10% in FY25. PBT margin fell from 4.82% to -10.40% over the same period, primarily due to the 'stressed phase' and legacy international losses.

EBITDA Margin

Consolidated EBITDA margin contracted significantly from 7.57% in FY24 to 0.96% in FY25, a drop of 89.25% in absolute EBITDA value (from INR 7.71 Cr to INR 0.83 Cr).

Capital Expenditure

The company is utilizing funds from a Rights Issue (monitored by Brickwork Ratings) for business growth and a technology revamp, including migrating websites to a new CMS to drive a 90% YoY traffic growth.

Credit Rating & Borrowing

Brickwork Ratings India Private Limited serves as the Monitoring Agency for the utilization of Rights Issue funds. Interest coverage ratio deteriorated from 6.70 in FY24 to -10.98 in FY25, indicating high sensitivity to debt servicing costs.

⚙️ Operational Drivers

Raw Materials

The primary 'raw materials' are editorial content (30% of value), first-party data analytics, and technology infrastructure (CMS/Cloud).

Import Sources

Content and data are primarily sourced from India and Singapore, with a focus on ICT industry insights.

Key Suppliers

Not specifically named, but includes IT vendors and cloud service providers for the technology stack.

Capacity Expansion

Current digital capacity includes 11 million website users and 30 million Instagram views. Expansion is focused on 'multi-form factor' content including video, podcasts, and webinars.

Raw Material Costs

Not disclosed as a specific percentage of revenue, but the company is implementing cost optimization efforts across all business functions to mitigate the 14.81% revenue drop.

Manufacturing Efficiency

Digital efficiency is measured by a 90% YoY growth in website traffic following a technology revamp and CMS migration.

Logistics & Distribution

Distribution is shifting from print to digital-first; print media growth is stagnant at 5% while digital now accounts for 42% of total advertising expenditure (ADEX).

📈 Strategic Growth

Expected Growth Rate

9.70%

Growth Strategy

Growth will be achieved through a 'digital-first' approach, AI integration for internal processes, and expanding multi-format content (video/podcasts). The company is also nurturing 20 startups and plans to add 5-10 new ones annually to diversify revenue.

Products & Services

B2B media publications, digital marketing services (via CMRSL), data analytics, event sponsorships, lead generation, and influencer marketing.

Brand Portfolio

Dataquest, PCQuest, Voice&Data, DQ Channels, CIOL, and Cyber Media Research & Services Limited (CMRSL).

New Products/Services

New initiatives include video monetization, social media-led monetization, and international expansion of data analytics products.

Market Expansion

Targeting untapped emerging markets and expanding the Singapore-based operations to capture the global B2B growth hotspot.

Market Share & Ranking

Dataquest is a 43-year-old industry leader; India is the fastest-growing B2B market globally with a 9.7% CAGR.

Strategic Alliances

The company has a subsidiary, CMRSL, listed on NSE SME-EMERGE, and is undergoing a Scheme of Amalgamation approved in November 2025.

🌍 External Factors

Industry Trends

The industry is shifting toward 'ConnectedTV' and 'OTT', with digital media spend reaching 42% of total ADEX. India remains a global leader in newspaper growth at a 3.2% CAGR.

Competitive Landscape

Competes with digital media enterprises, social media apps, and emerging digital platforms for marketing budgets.

Competitive Moat

Moat is built on 43 years of brand legacy, authoritative B2B content, and a loyal audience of Fortune 500 tech clients. This is sustained through high-standing market recognition and 'influential' values.

Macro Economic Sensitivity

Highly sensitive to the Indian Advertising Expenditure (ADEX) market, which grew 9% to INR 107,980 Crores, though digital growth slowed to 14% vs a projected 25%.

Consumer Behavior

Shift toward multi-form factor consumption (podcasts, videos) and digital-first content access.

Geopolitical Risks

Exposure to changes in political and economic environments in India and abroad, particularly following the closure of the US business.

⚖️ Regulatory & Governance

Industry Regulations

Operations are governed by the Companies Act 2013, SEBI Listing Regulations (Regulation 17, 18, 21), and Indian Accounting Standards (Ind AS).

Environmental Compliance

ESG risks are monitored by the Risk Management Committee as per SEBI Listing Regulations.

Taxation Policy Impact

The company has settled all major tax-related issues and litigations to 'start afresh'.

Legal Contingencies

All major legacy litigations in DRT, NCLT, and with tax authorities have been settled as of August 2025.

⚠️ Risk Analysis

Key Uncertainties

Slowdown in digital media spending (14% actual vs 25% projected) and the time taken for new initiatives to 'kick off' could impact the recovery timeline.