Purple Finance - Purple Finance
Financial Performance
Revenue Growth by Segment
Gross income grew by 234% YoY, rising from INR 4.44 Cr in FY24 to INR 14.85 Cr in FY25, primarily driven by a 156% increase in loan disbursements which reached INR 78.66 Cr.
Geographic Revenue Split
The company operates through 32 branches (up from 19) covering over 150 towns, though specific percentage revenue contribution per region is not disclosed.
Profitability Margins
Operating profit margin improved significantly from -275% to -99% YoY, while net profit margin improved from -171% to -105%, indicating narrowing losses as the business scales.
EBITDA Margin
EBIT remains negative as the company is in a growth phase; however, the operating loss as a percentage of total income reduced from -275% to -99% due to better cost absorption.
Capital Expenditure
Infrastructure and talent investments increased staff costs and total expenses from INR 3.78 Cr to INR 6.1 Cr to support the expansion from 19 to 32 branches.
Credit Rating & Borrowing
The Debt-to-Equity ratio increased from 0.46 to 0.93 to fund AUM growth; the company issued Senior, Secured, Rated, Listed NCDs in January 2026 to diversify funding.
Operational Drivers
Raw Materials
Capital and debt funding represent 100% of the 'raw material' for lending operations.
Import Sources
Domestic sources including Banks, Mutual Funds, and capital markets via NCDs.
Key Suppliers
Funding is sourced from various Banks, Mutual Funds, and 3 specific co-lending partners.
Capacity Expansion
Branch network expanded 68% from 19 to 32 branches; workforce grew to 335 employees to manage an AUM of INR 103.05 Cr as of March 31, 2025.
Raw Material Costs
Cost of funds is a critical driver; the company is shifting toward NCDs and securitization to manage the 0.93 Debt-Equity leverage.
Manufacturing Efficiency
Utilizes 'straight-through processing' and paperless disbursement to increase productivity and reduce the turnaround time for MSME loan approvals.
Logistics & Distribution
Distribution is handled via a 'high-tech high-touch' model across 32 branches to build customer trust in local sourcing locations.
Strategic Growth
Expected Growth Rate
15%
Growth Strategy
Growth will be achieved by targeting the unbanked MSME market where only 11% of micro-enterprises have credit access. Strategies include a proposed INR 40.33 Cr rights issue (June 2025), expanding the branch footprint beyond 32 locations, and leveraging 3 co-lending partnerships to scale AUM beyond the current INR 110 Cr.
Products & Services
Secured MSME loans, with 80% of the portfolio consisting of loans under INR 10 Lakhs.
Brand Portfolio
Purple Finance
New Products/Services
The company aspires to transition into a Small Finance Bank to offer full-scale banking services to the MSME sector.
Market Expansion
Focusing on small cities where 64% of micro-enterprises are located and credit needs are only 30% met.
Market Share & Ranking
Not disclosed; company is a niche player in the MSME lending segment.
Strategic Alliances
Active co-lending tie-ups with 3 partners to enhance disbursement capabilities.
External Factors
Industry Trends
The MSME lending industry is evolving toward digital-first models with a matching equity demand of USD 1.7 Bn and an expected IRR of 15%.
Competitive Landscape
Faces intense competition from banks, Fintechs, and large NBFCs entering the attractive MSME lending segment.
Competitive Moat
Sustainable advantage through a 'high-tech high-touch' model, AI-driven risk management, and a leadership team with 130+ years of cumulative experience.
Macro Economic Sensitivity
Highly sensitive to MSME sector health and rural economy resilience; any slowdown in the Indian economy directly impacts the financing business.
Consumer Behavior
Shift toward digital-enabled secured lending among micro-enterprises seeking quick capital for business expansion.
Geopolitical Risks
India's geopolitical importance provides a stable macro environment, though changes in government policies could impact growth.
Regulatory & Governance
Industry Regulations
Subject to RBI regulations including asset classification, capital adequacy, and solvency requirements; transitioned to Ind AS reporting in FY24.
Environmental Compliance
Focus on social impact through ESG; 100% of the portfolio supports women's financial inclusion.
Taxation Policy Impact
The company reported a deferred tax credit of INR 4.97 Cr in FY25 compared to INR 5.64 Cr in FY24.
Risk Analysis
Key Uncertainties
Asset Quality Risk (NPAs) and Liquidity Risk (refinancing challenges) are primary uncertainties that could impact profitability if economic growth mutes.
Geographic Concentration Risk
Concentrated in 150+ towns via 32 branches; specific state-wise revenue concentration is not provided.
Third Party Dependencies
Significant dependency on 3 co-lending partners and banking institutions for fresh funding.
Technology Obsolescence Risk
Mitigated by AI-based underwriting and digital end-to-end processing; failure to upgrade could lead to higher fraud risk.
Credit & Counterparty Risk
Gross NPA is low at 0.65%; credit risk is managed through secured lending and restricted Loan-to-Value (LTV) ratios (e.g., 35.54% in specific cases).